Nike today a limited edition set of three performance basketball shoes commemorating the worldwide premiere of the Transformers film sequel. The collaboration includes the Nike Zoom Flight Club, Nike Zoom FP and Nike Sharkalaid complete with special packaging, retro graphics and vibrant color combinations.
Nike worked closely with Hasbro on this special project. The Transformers franchise, spanning a range of media over the past 25 years, is based on transforming robots representing good and evil. No detail went unnoticed when Nike began the design process. The shoe packaging mimics the nostalgic toy boxes complete with original Hasbro graphics, J-hooks for hanging display and decoder profiles on the back of the boxes that highlight each robot’s powers.
Transformers fans around the globe are abuzz over the sequel full-length film that debuted internationally last week and the momentum continues. Each of the three Nike designs can be purchased individually and include special colorways honoring the Transformers characters Megatron (Nike Zoom Flight Club), Soundwave (Nike Sharkalaid) and Bumblebee (Nike Zoom FP).
Posted by: Likaphenomenon 7/7/09 4:59 pm
Nike SB’s HD video project, Debacle, is now available as a free download direct from Nike SB. Featured skaters include Justin Brock, Daryl Angel, David Clark, Grant Taylor, Shane O’Neill and Theotis Beasley. If you have 22 minutes, it’s worth watching in it’s entirety.
Posted by: Likaphenomenon 6/25/09 11:42 pm
Via Street Knowledge
Solar power is an exciting source of renewable energy, but has so far mostly been used to power little things like homes, cars and small villages. But what if solar energy was used on a scale that would power the majority of Europe? The Desertec Foundation, a Jordanian and German company are hoping to secure financing for a radically ambitious project to harness solar energy in the world’s most barren, sun-drenched expanse, the Sahara Desert. Desertec claims that if only 0.3 percent of the expanse of the Sahara was covered with solar panels, it would power the entire European continent. If up to 1 percent of the desert were covered, it could power the entire world.
Desertec hopes to construct decentralized solar fields across different parts of Northern Africa within the next 10 to 15 years. They predict that these installations will generate about 100 gigawatts of power, which would be sent over high-voltage DC lines buried under the Mediterranean and power about 15 percent of Europe. Their plans get even more ambitious from there. The company hopes to also set up a series of desalinization plants in the area as a source of clean water and for irrigation in the region in hopes of reclaiming portions of the desert. They even have a long-range plan that adds wind farms to the mix.
Posted by: Likaphenomenon 6/22/09 9:17 pm
Following their collab earlier this year with Manik, Seattle-based Sub Pop Records is now releasing a quickstrike SB Blazer Elite with Nike. Based on the Sub Pop Singles Club 3.0’s first release “Gebel Barkal” b/w “(Version)” from the band OM, this shoe is sure to be sought after by certain record collectors. Currently slated for a July release.
posted by: Likaphenomenon 6/16/09 6:25 pm
Check the boys from Los Angeles in their sixth mixtape installment entitled ‘the lost weekend.’ Haven’t heard much of them but was told by a few peeps that this ish is legit west coast cruisin hip hop. Enjoy!
Posted by: Likaphenomenon 6/2/09 11:56
Although footlocker is the last place i would go to buy kicks (aside from running shoes and Jordans) this commercial is still pretty damn hilarious. Im not going to lie either, i know some kids that would have KO’d the chick without even thinking. Enjoy!!!!!!!!!
Posted by: Likaphenomenon 6/1/09 8:57 pm
Be on the lookout for these babies on H&T in the near future. With a patent leather swoosh and enough yellow to make traffic yield, these are sure to turn some heads.
More pics coming soon
Posted by: Likaphenomenon 5/30/09 1:53 pm
Ever since the first time i saw Dazed and Confused, i’ve dreamed about growing up during that time period in the US. You could drink at the age of 18, you wouldn’t end up with a criminal record because of a few thrown punches, and Money wasn’t as much a life line as it seems to be nowadays. We here at H&T understand how tough the money situation is which is why we are hitting you with another sale. Use the code shown above to get 25% off any purchase of $100 or more. We also have fresh SB’s still in stock including the Stefan Janoski pro model and the Ice Green Mid’s.
Posted by: Likaphenomenon 5/28/09 12:17 am
Fast Company magazine has published their new list of the 100 most creative people in business. Some folks that regularly make it into our news also made the list, including Kaws, Pharrell Williams, Damien Hirst. As much as we have always liked the work of Kaws, it still impresses us over and over again of how widely known and respected the artist has become in recent years. It’s very impressive and well deserved.
Check out the whole list
Posted by: Likaphenomenon 5/26/09 1:50 pm
So i have been slacking the past week or so with the posts. But after this 3 day memorial weekend ill be back at it. For now enjoy some photos and check back with me on tuesday with some more knowledge for your mind!!!!